Planet Marathi is reaching new heights! After recently joining director Sanjay Jadhav’s Planet Marathi team, Production House has come up with new and exciting news.
Planet Marathi will soon launch a brand new OTT platform for Marathi content with Vista’s Media Capital (VMC), a media-focused investment unit based in Singapore. With the increasing use of the internet in this epidemic, the entertainment industry has seen tremendous growth. This lockdown has brought many new avenues and genres in the entertainment industry. Also, according to KPGM’s media and entertainment report, there is a 26% growth in digital infrastructure. Targeting a wider audience, VMC will invest up to US $ 5 million in Planet Marathi as they have planned a rich and diverse OTT platform.
Announcing their partnership, Group CEO of VMC, Abhayanand Singh, said, “We are thrilled to partner with Planet Marathi for this platform.” Given the growth of the OTT platform in India, this new platform is a great opportunity for Marathi audiences around the world to experience the new Marathi content.
VMC has a good track record of investing in various media companies. It has invested in various films and series, not only in languages ​​like Marathi, Tamil and Hindi, but also in Hollywood. VMC has strengthened its holdings in the global media and entertainment specialty acquisition company by sponsoring $ 100 million.
Talking to Akshay Bardapurkar, head of Planet Marathi, this OTT platform will fill the void of entertainment after it has shied away from digital entertainment. They plan to expand Planet Marathi around the world and this partnership is a great start to that. With these two big companies coming together, Marathi audiences are sure to see a good OTT platform. This amazing news has caused a huge uproar on social media.
